Dr. Feelgood Partakes in New Innovation Zone
Dr. Feelgood Frozen Pops successfully qualified to be one of only a handful of businesses to be included in the new 'Innovation Zone' at the Foodstuffs Expo held in Hamilton in May 2021.
Tasman Bay Food Co. and Dr. Feelgood Frozen Pops innovative packaging design meet the sustainability and corporate social responsibility initiatives Foodstuffs were looking to highlight and support.
By being part of the Innovation Zone, we were able to share our innovation story via a display, sampling of product, and AV in the highest foot traffic areas at the expo that attracts 5500+ exhibitors and visitors. We hope this encourages more Foodstuffs Supermarkets to be stockists of Dr. Feelgood and support a more sustainable way.